The Designs Act, 2000 governs registration and protection of industrial designs in India — the visual features of shape, configuration, pattern, ornamentation, or composition of lines/colours applied to an article, judged solely by the eye.

What Qualifies for Design Protection

A registrable design must be new or original, applied to an article by an industrial process, and judged solely by the eye — meaning purely functional features dictated solely by the article's function, without any aesthetic element, generally fall outside design protection (though they may be eligible for patent protection instead if they meet patentability criteria).

Registration Essentials

Enforcement

A registered design owner can sue for infringement where a fraudulent or obvious imitation of the design is applied to any article for commercial purposes. Common law passing off may also be available alongside a design infringement claim in appropriate circumstances, subject to the evolving jurisprudence on composite suits (see our notes on Mohan Lal and Carlsberg).

Practical Guidance

Businesses developing new product designs should prioritise filing before any public disclosure, marketing, or sale — the absence of a grace period in Indian design law makes this a strict and unforgiving requirement compared to some other jurisdictions.